Sunday, July 10, 2016

At What Cost

I’ve been negligent in chronicling my automotive rants lately, having gotten sucked into that swirling vortex that is daily-living.
Additionally, there is a new phenomenon in play that baffles me and commands my attention. In a country fraught with racial tensions, economic woes and (ugh) political campaigns we now seem to market shootings as if they were reality TV. Not to be outshined by these horrible news-events turned entertainment, our political leadership, incumbent and prospective, use the opportunity of human tragedy to posture and push their agenda. I find the rancor repugnant. I still want to believe America is better than all this, that she has value other than what self-advancement we can squeeze out of divisiveness…. Maybe that day is done, so let’s just have Hillary and The Donald duke it out on American Ninja Warrior. It’s what we want anyway.

On May 7 Joshua Brown lost his life as his Tesla, at full highway speed, drove under a tractor semi-trailer pulling across the road. Brown was operating the vehicle in “autopilot” mode, which is a technological pit-stop before we hit full car automation. This technology allows the car to maintain lane, speed and brake as required during highway cruise. NHTSA and Tesla both still have this incident on the half-shell, but it has been assumed the car didn’t brake itself as it didn’t recognize the light colored trailer against the bright sky. To little contrast for it to differentiate the threat.

Tesla reiterates that that the driver is ultimately responsible for the car’s (or technology’s) usage. Yes, and as a manager I am responsible for the performance of my assigned employees. This doesn’t mean I think out every move they make or control every event of their day. I “trust” that they understand their tasks and that they will involve me if they don’t. I put someone in place to perform a task, so I let them perform it. Likely regardless of what legal releases Mr. Brown signed at the dealership, this was his understanding of his car’s technology as well. He trusted it would do what it was designed to do.

Back to the cost: So here we have a situation where an individual mistakenly entrusted a technology with a critical task to the loss of his own life. By his reasoning and past experience, the car would do what it had to do, go down the road and leave him out of the mix. NHTSA’s most recent published records are 2014 data, but in that year 32,675 people lost their life in automotive accidents. About 90 funerals a day. By way of contrast, in 2013 (CDC’s latest stats), 11,208 people lost their lives due to firearms in our 50 states; this data includes malicious intent, accidental and defensive loss of life.

 And here’s the rub; Automotive or firearm causes, these people lost their lives; often through no fault of their own, or sometimes due to poor choices… sometimes just being in the wrong place at the wrong time.  I suspect a husband or wife, mother or father, son or daughter feels no less grief regardless of the cause of their loved one’s death. The tears don’t suddenly evaporate as they exclaim “oh, it was only a car”! Automotive deaths don’t drive TV ratings or make viable campaign fodder I guess.

Automated cars will bone up their act one day, getting more proactive, less prone to failure and “safer”. But regardless how automated and “safe” they get, there will still be deaths. People will use them; with all the poorly informed decisions that go along with personhood. We may not care for the answer, but ultimately Tesla is right, we alone are responsible for how we use the technology. So regardless of the technology, let’s use it responsibly.

© 2016 D.W. Williams